We Create Content That Exceeds Expectations
Join the ranks of the internationally recognized businesses and startups who have trusted Revel Digital Collective over the years.
The whole team was thrilled with the work Revel did. I am so grateful to have a clear path toward SEO success over the next year.
—Nikki Zeman, Head of Content and Community, Origin
Greatist wouldn’t have been possible without Abby. In the three years she led the content team, we tripled our audience to more than 10M monthly uniques, won three straight Webby Awards, built a world-class team, and developed a category-defining brand. She’s a wonderful person and wonderful to work with. I couldn’t recommend doing anything with Abby more highly!
—Derek Flanzraich, Founder and CEO of Greatist
Cristina did a great job delivering a high volume of content, editing it with a consistent voice that, without question, elevated the brand and helped attract new opportunities within the business media. She is clever, swift, and makes everything easier and her attitude is just lovely.
—Anne Breza, Former VP, Communications at Hint, Inc.
Revel truly understood the Babylist brand when sourcing people for the advisory board, finding people whose mission aligned with ours, had the right level of following, and would be a big asset. They gave us everything we needed and more.
– Karen Reardanz, Director of Content and Brand, Babylist
Our Content Marketing Work Lives Up to Its Promise
These case studies are proof that hiring the right team with the right approach pays off.
We grew a startup from 2 to 10 million monthly uniques.
Project: Greatist—the web’s largest health site for millennials—set out to scale the brand with a small team that produced much less content than its competitors.
Our Approach: We prioritized quality over quantity. Our creative process ensured every piece of content—new and existing—was fully optimized for our largest traffic sources (search and social).
Results: In one year, monthly uniques more than doubled from 2 to 5 million. The following year uniques grew to over 10 million.
We built a world-class health advisory board.
Project: Babylist, the leading online universal baby registry, wanted to build a Health Advisory Board to further establish the brand as a trusted authority in the pregnancy and parenting space.
Our Approach: We researched, recruited, and vetted more than 60 doctors, researchers, and health professionals to find the best strategic partners for the brand.
Results: In three months, the inaugural Babylist Health Advisory Board launched with a diverse group of 10 phenomenal experts committed to helping new and expecting parents feel less overwhelmed and more confident during this exciting life stage.
We increased email sign-up by 8x and opened the doors to monetization.
Project: Sonima, a new wellness website, wanted to build a dedicated niche audience in a cluttered wellness space.
Our Approach: We made email acquisition the primary KPI for building community. A series of premium content programs helped promote email sign-ups.
Results: New email subscribers increased from 5,000 to 40,000 per month with a 48 percent email conversion rate. This later led to a paid subscription product.